As a Millennial-led not-for-profit, She’s the First attracts a core audience born between 1980 and 1995, whose relatively small donations stretch far to make a huge difference. The cost of a year’s sponsorship can be as low as $80, but averages $200 to $300 a year.
She’s the First hosts two marquee events each year, the GIRLS WHO ROCK benefit concert and the She’s the First Soiree in New York City. Beyond events, She’s the First is a storytelling platform, where people see the efforts that make a sponsorship possible, and then see how it impacts a girl. She’s the First is a brand that is personally relatable: Women celebrate the achievement that makes them a first, attribute it to their education, and then have an intense desire to pay it forward by giving another girl her opportunity.
In 2010, She's the First raised more than $13,500 to sponsor at least 37 girls for one year!
To help She’s the First continue its amazing work to empower girls around the world, Glamour Gone Good will donate $1 to She’s the First for every new follower @GlamourGoneGood gets between March 29th and April 12th.*
Every @GlamourGoneGood Twitter follower who completes this tweet: “I am the first…” will be entered to win a free gift from Glamour Gone Good that includes the following Bath & Body Works products:
- Cucumber Melon Eau de Toilette (1.7 oz.)
- Magnolia Blossom Body Lotion (8 oz.)
- Coconut Lime Verbana Bubble Bath (10 oz.)
Follow @GlamourGoneGood and tell us what you’re the first to do!
* As of March 29, 2011, Glamour Gone Good has 2,044 followers. The maximum donation Glamour Gone Good will make to She’s the First during this promotion is $500.
Rules: The free gift is available to any U.S. resident with a Twitter account. The winner of the free gift will be picked at random from re-tweets and announced via twitter tweets and a direct message to the winner. If a winner does not answer and claim the free gift within 7 days, another winner will be picked at random.